DISCOVER HOW TO USE CLAUDE COWORK + SKILLS FOR YOUR COMMS + MARKETING CONTENT
Claude Skills for Architects:
Write a Company Profile That Wins Work
A 90-minute online masterclass
Sponsored by
ONLINE LIVE MASTERCLASS:
10 Sept AEST / 9 Sept ET
90 Minutes
08:00AM (AEST) | 6:00PM (ET)
Live on Zoom
For architects and in-house archi-marketers who want to use Claude Skills for their marketing & comms. And more specifically, to create a company profile* that makes their firm’s value clear and helps them win more of the right work.
with Nikita Morell
(*Company profile = the document you send to prospective clients to explain who your firm is, what you do and why they should chose you).
CLAUDE Masterclass
9/10 Sept 2026
90 Minutes
10th SEPT
8am AEST
9th Sept
6pm ET
LIVE ON ZOOM
YOUR INVESTMENT
USD$99
Perfect for:
Architects, in-house marketing and business development managers who:
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Have tried to teach themselves AI through YouTube videos, LinkedIn prompts and a lot of trial and error.
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Want to use Claude because they’ve heard good things, but have no idea where to start.
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Know their Company Profile undersells the firm, making it harder for potential clients to see why they should choose you over the ten other practices they are comparing you against.
If any of the above sounds familiar, you need to join this masterclass.
What you get:
A 90-minute masterclass + live demo where I show (and give you) the Company Profile skill I built from my tried-and-tested positioning frameworks
My ready-to-use Company Profile skill - upload the skill to your own Claude space to create your own strategic company profile (you won't find this ANYWHERE else... because it's based on my signature frameworks and original thinking)
The 6 building blocks of a comany profile that wins and why the ORDER is the entire game (most firms do it exactly backwards: they open with the founding year and the service list, and bury the one reason a client should care)
How to overcome the "inside-out" mistake hiding in almost every company profile (you're probably leading with the wrong thing on line one - I'll show you what belongs there instead)
How to set up your "firm intelligence library" - the one thing that makes everything you produce in Claude sound like you
The difference between Claude Projects vs Skills vs Cowork and exactly when to use each one (get this three-way distinction straight and everything clicks into place… id you don't you'll wonder why AI feels like more work instead of less!)
Discover a game-changing hack to get ChatGPT to write in a way that matches your firm’s voice
And lots more (you’ll be surprised at what I fit into 90 mins!)
Includes a live demo:
CLAUDE IN REAL TIME
Together we’ll practise using a Claude Skill to write a strategic company profile that will help you win more work.
FIRM INTELLIGENCE LIBRARY CHECKLIST
See exactly what needs to go into your firm intelligence library. I will give you my checklist so you can create your own library.
REPURPOSE YOUR COMPANY PROFILE
Walk away from the masterclass with ideas on how to repurpose your project descriptions for social media, capability statements, award submissions & more.
ASK LIVE QUESTIONS
And of course, you’ll get the chance to ask any questions you have about the tool
ADDITIONAL BONUS
ARCHITECTS COMPANY PROFILE SKILL
I’ll package up and send the EXACT skill I use to create my clients company profiles. You can use this for your own firm. (<<<– it’s worth attending for this alone!)
If you can’t attend live, no worries. I’ll send you the recording 24 hours after the live session.
Reserve your seat now and join me live for a session that will get you ahead of the game.
TIME LEFT UNTIL REGISTRATION
Days
Hours
Minutes
Most architects think Claude is the shortcut. It’s not. The strategy is the shortcut, Claude just makes it fast.
But like any tool, you need to learn how to use it to its full potential.
So, are you in? Or will you keep churning out the same old company profiles hoping for different results? Your call.
BUT I HOPE TO SEE YOU INSIDE,
