A 6-WEEK PROGRAM WITH 1:1 GUIDANCE
The ONLY small group website program designed specifically for architects who want to finally get their website copy done.
Led by me, Nikita Morell—the only copywriter in the world who writes exclusively for architects*.
Next round begins October 9, 2023
Site Smart is about more than website copy.
It’s about uncovering your X factor—the one thing that makes you different from every other architecture practice and then…
Clearly communicating the value you bring to projects so you can attract clients who respect your skills and share your values.
You’ll walk away with a website you’re proud to put your name on.
I mean it when I say:
I really, really want you to finish your website copy in 6 weeks.
I know you’re busy. I’m guessing website copy is prioritised somewhere between “get root canal” and “file tax return” on your to-do list. That’s cool.
How much does Site Smart cost?
Site Smart Lifetime access
You will also get lifetime access to the course which means any future upgrades and bonuses will be yours at no additional cost.
So I transformed the entire content of the course into short < 10 min videos (or <5 mins on 2x speed)—so you can fit them into your busy schedule.
See? I’m being serious when I say I want this to work for you.
Working with me 1:1 on website copywriting starts at $8,000.
I know Site Smart works because it’s been running for two years now and the smart architects who’ve taken it so far have had some pretty good things to say…
Director, Organic Architects
DIRECTOR, THY TRAN ARCHITECTURE
Site Smart is different — you walk away with tangible results.
I’ve done a few architecture marketing programs & coaching courses, but they are all based on getting long-term results.
My low website conversion rate is probably the most important reason I joined Site Smart. The website traffic wasn’t a problem, it was my messaging. However, now, after going through Sirte Smart — I’m confident and proud to push traffic to my website in any relevant channel.
Principal Architect, Crush Studio
founder, analog architecture & design
Before I jump into the details, let’s be clear…
Site Smart gets you to take action by eliminating all the useless stuff you don’t care about.
When you have a deadline to hit, you meet your goal.
But with accountability calls, copy reviews, peer connections, and coaching support—you’ve got a legitimate goal.
And you have an expert architecture copywriter (yours truly) telling you what you need to write to get your website done.
Here’s how Site Smart works…
Unlocking your Value
By the end of this module, you’ll know exactly which clients you need to talk to.
Communicating your Value
I’ll give you the exact steps to write an engaging homepage and about page—so your ideal clients think: “Oh my goodness! This is the only practice I want to work with.”
I’ll also show you how to inject personality into your website so you sound different and become unforgettable.
Building Credibility & Trust
In this section, I reveal how to write your website biography, services, and processes pages so your ideal client likes you and will trust only you with their project.
Showcasing your Expertise
By the end, you’ll know how to write and structure your website project descriptions to showcase your design thinking and problem-solving skills.
I’ll equip you with storytelling skills you can carry forward and apply to capability submissions, award submissions, media statements, etc.
other Odds & Ends (contact page, newsletter call to action, etc.)
Cool. But, what about the tech stuff?
Director – Studio 101
Why sign up for Site Smart now?
You can put in the time now and glide into 2024 with a website that reflects exactly who you are and what you stand for.
GUEST EXPERT SEO FOR ARCHITECTS LIVE WORKSHOP
MY PERSONAL NETWORK OF WEBSITE DESIGNERS / DEVELOPERS
BLOGGING BASICS FOR ARCHITECTS HANDBOOK
WRITING TECHNIQUES WORKSHOP
ACCESS TO MY EXCLUSIVE CLIENT-ONLY COPYWRITING SERVICES
For the record, I only offer these services to existing clients… which will include you!
I’ve tested these copywriting strategies with hundreds of architects all around the world. In short, they work. And they’ll help you write website copy that speaks to your ideal client.
I guarantee that if you do the work you’ll be satisfied with the results. If you’re not, send me an email within 15 days of your purchase and I’ll give you a full refund.
$2997 is a big investment ... it makes me a little nervous
When are the weekly calls?
And if you can’t make a live call for any reason (kids, time zone, client deadline, etc.), don’t worry. Every live call is recorded and uploaded on the same day. And if you have questions and know you can’t attend the live call, you can submit them beforehand. I’ll answer your questions as if you were there, and you can replay it and ask me questions the following week.
That being said, imagine what could happen if you carved out the time to be on the calls live. What if you made your website a priority and blocked out 45 minutes each week for those 6 weeks? What if you made the time by having an extended coffee/lunch break? What could be possible then?
WHAT TECHNOLOGY DO I NEED?
- Podia (where you’ll find all the Site Smart lessons, workbooks and bonuses)
- Zoom (to participate in the live weekly calls)
- Google Docs (so you can access the action plans and submit your copy for feedback).
WHAT HAPPENS IF I FALL BEHIND?
And if you fall completely off the tracks, there’s always my one-on-one services I can offer you at a discount.
WHEN DO WE START?
Site Smart starts on Monday 9th October. Immediately after you sign up, you’ll get access to ThriveCart — the introduction videos & bonuses so you can start laying the foundations.
I DON’T HAVE A BIG PORTFOLIO OF COMPLETED PROJECTS.
In the second video of Module 4 I tell you exactly how you can build a bucketload of credibility even if you haven’t completed any projects or have signed NDAs.
I DON’T HAVE A WEBSITE YET… WILL SITE SMART BE VALUABLE?
BE REAL WITH ME. I’M A HOPELESS WRITER. IS THIS STILL A GOOD FIT FOR ME?
(I’ve tested the toolkits with more than 35 architects from all types of practices all around the world. And while I’m biased, the toolkits are dangerously good
I HAVE A BUSINESS PARTNER. DO WE BOTH NEED TO PAY FOR THE COURSE?
WHY ARE YOU CHARGING IN US DOLLARS. AREN’T YOU AN AUSSIE?
Wait! I still have more questions.
STILL UNSURE? LET ME HAND THE METAPHORICAL MIC TO SITE SMART ALUMN, VANESSA LIPSCHUTZ:
If you’re all the way down here and you’re thinking…
But let me ask you this:
Writing your own website copy is hard, overwhelming, time-consuming, and frustrating work.
At the risk of sounding like a sleazy salesperson (I’ll risk it) aside from spending $8,000+ to have your website content written for you, Site Smart is the quickest and most affordable way to create clear, concise website message that resonates with your ideal clients.
So yes, you could spend the next 6 weeks doing what you’ve always done.
So what do you say?
…. place your finger on your ergonomic mouse and click the black button below…